Why We Made Test Runs Unlimited on Every Plan

The Incentive Problem in Test Tooling

Most test reporting tools charge per test result or per execution minute. The more tests you write, the more you pay. The more often you run them, the higher the bill. This creates a perverse incentive — teams start thinking twice before adding tests, skip running the full suite on every pull request, or avoid end-to-end tests that generate many results.

A tool that is supposed to improve software quality ends up discouraging the practices that lead to it. We built Euriqa's pricing model to avoid this trap entirely.

The Problem with Per-Test Pricing

Walk through the math. A mid-sized team has 500 Playwright tests. They run the suite on every pull request — say 50 PRs per week. That is 25,000 test results per week, or roughly 100,000 per month.

At $0.01 per test result — a common price point in the industry — that is $1,000 per month. For a test tool. Not for compute, not for infrastructure — just for the privilege of seeing your test results in a dashboard.

Now consider what happens when that team wants to improve their test coverage. They add 200 more tests. Their monthly bill jumps to $1,400. They add cross-browser testing with Firefox and WebKit. Now every test generates three results instead of one. The bill triples.

Teams start optimizing for the bill instead of test coverage. They skip running tests on draft PRs. They disable cross-browser runs on feature branches. They avoid adding new end-to-end tests because each one adds a recurring cost. The tool meant to improve quality is actively discouraging it.

Per-Minute Pricing Is Not Better

Some tools charge per CI minute instead of per result. This sounds better, but it penalizes thorough test suites even more.

A comprehensive suite that runs for 45 minutes with video recording and trace capture costs significantly more than a quick 5-minute smoke test. Teams respond predictably — they disable video capture to save money. They turn off trace recording. They reduce parallelization to lower the total CI minutes consumed.

The debugging data you need most when something goes wrong is the first thing you cut to reduce costs. Screenshots, videos, and traces are the artifacts that make test failures actionable. Without them, you are back to reading CI logs and trying to reproduce locally.

Per-minute pricing also punishes teams for running tests more frequently. Running on every commit is better engineering practice than running once a day, but it costs more. So teams batch their runs, merge without full test passes, and discover problems later instead of sooner.

Our Philosophy: Unlimited Runs, Always

Euriqa includes unlimited test executions on every plan, including the free Hobby tier.

Run your tests on every commit, every pull request, every branch. Run them with screenshots, videos, and traces enabled. Run them sharded across ten parallel workers. Run them across Chromium, Firefox, and WebKit. The bill does not change based on how many tests you execute or how often you execute them.

We believe test volume is a signal of engineering health, not a cost center to be minimized. The teams that run the most tests and capture the most data are the teams building the most reliable software. Our pricing should reward that behavior, not penalize it.

How We Make It Work

If we do not charge per test result or per minute, how does Euriqa's pricing scale? It scales on three axes that align with organizational need rather than test volume.

Team Size

Plans are tiered by the number of admin and member seats. Owners, admins, and members count toward your seat limit. Viewers are always free and unlimited on every plan. This is a deliberate choice — your entire organization, including product managers, designers, and stakeholders, should be able to see test results without increasing your bill. Test visibility should not be gated by a per-seat cost for people who just need to check whether the tests passed.

Data Retention

Different plans offer different retention windows. The Hobby plan retains data for 7 days. Growth extends that to 30 days. Pro gives you 60 days. Startup provides 90 days. Enterprise plans offer custom retention.

You pay for how far back you can look, not how much data you generate. A team that needs 90 days of historical trends to track long-term flakiness patterns pays more than a team that only needs the last week. But both teams can run unlimited tests within their retention window.

AI Features

Pro and above include AI-powered debugging and analysis capabilities. These features use credits because they have real compute costs — each analysis involves processing test results, screenshots, traces, and code context. But the test runs themselves are never metered. You can run a million tests and only use AI credits when you actively choose to debug a failure with AI assistance.

What Unlimited Really Means

We include a fair usage policy, not hard limits. Euriqa is designed for normal engineering workflows — CI runs on pull requests, scheduled nightly runs, ad-hoc local runs during development, and sharded parallel execution.

If a team is running a million tests per hour as a load test against our infrastructure, we will have a conversation. But normal test automation workflows? Run as much as you want. We have never had to throttle a team running legitimate test suites, and we do not expect to.

The Result We Want

We want teams to write more tests, not fewer. Run them more often, not less. Capture more debugging data — screenshots, traces, videos — not less. Every test result is a data point that makes flakiness scores more accurate, duration analytics more useful, and trend analysis more meaningful.

When teams generate data freely, the platform becomes more valuable. Flakiness detection is more reliable with more historical runs. Duration trends are more accurate with more data points. Optimization recommendations are more actionable when they can draw from a complete picture of how your suite behaves.

Constraining test volume with per-result pricing actively degrades the value of the product. We would rather build a pricing model that encourages the behavior that makes Euriqa most useful.

See for Yourself

Every Euriqa plan includes unlimited test runs. The free Hobby tier gets you started with 3 seats, 7 days of retention, and no cap on how many tests you report. Upgrade when you need more seats, more history, or AI-powered features — not because you wrote more tests.

See our pricing at euriqa.dev/pricing. Every plan includes unlimited test runs.